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DB Matomo (Local)
Pros:
Data stays on my server: Ensures complete control over the data and enhances security.
Pros: No third-party sharing: Eliminates risks associated with third-party data breaches or misuse.
Pros: Data deleted within 60 days: Ensures timely removal of data, aligning with privacy regulations and reducing data storage overhead.
Cons: Trust in data management is needed: Requires confidence in internal data handling procedures.
Cons: Some users may still have privacy concerns: Despite being hosted on the same server as the site, users might worry about how their data is being used and stored internally.
MS Clarity (Microsoft)
Pros: Improves user experience by helping me know popular features: Enables the identification of high-traffic areas and popular features on your website,
allowing for targeted improvements.
Pros: Provides detailed insights: Like session recordings, heatmaps, and user interactions, facilitating an in-depth understanding of user behavior.
Cons: Data processed by Microsoft: Involves external processing, which may raise security and privacy concerns for some users.
Cons: Involves third-party data sharing: Data is shared with Microsoft, potentially increasing exposure to privacy risks and compliance requirements.
Overall, the data from Matomo gets deleted, whereas data retention in Clarity is uncertain. You can choose either option or enable both, as they are disabled by default. To learn more about who I am, how to contact me, and how I process personal data, please refer to my Privacy Policy.
Disabled By Default
Matomo is a web analytics tool that runs locally on our server, ensuring complete data privacy and security. It helps us analyze website usage and improve user experience without involving any third-party services.
MS Clarity is a web analytics tool developed by Microsoft that provides valuable insights and visualizations to help website owners understand user behavior and optimize their online performance.
Google Ad uses data to personalize and deliver targeted advertising. It helps fund my services and ensures continued support to the site.
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